Equestrian Collective sells horse riding clothing and accessories, particularly horse riding pants. I created a custom tissue paper design to wrap their online orders in that would make the experience more special for their customers while also reinforcing their existing branding.

I used images from their website of people wearing their products and equestrian related items to create an illustrative pattern.

Our next project was to create another seamless pattern for their new horse riding pants. The design needed to tie in with their current design in a new way, and reinforce their existing branding. To do this we created a number of different geometric patterns inspired by the original design, then explored how we would use less silicone to make the new design stick to the saddle less as requested by their users.