Hannah Walker Styling is a Canberra based wardrobe styling business that helps women find confidence through loving what they already own, paired with styling advice. Hannah wanted her clients to feel comfortable and confident through out the process of working with her, so her branding needed to reflect this. I worked with Hannah to create a new brand identity, business cards, gift vouchers and social media templates. We used warm tones and neutral tones with an elegant and feminine font combination that aligns with her target market. The branding also linked back to the fashion industry with a dashed line resembling a sewn seam, and the primary logo inspired by the label of a loyal, comfortable and fashionable pair of jeans.